What is an Age-Friendly Business?

  • Businesses and organizations that create welcoming and accessible spaces, offer exceptional service, and ensure that all individuals, regardless of age, feel valued and respected.
  • This website is to provides: Resources and insight into the older adult market to assist businesses in serving and attracting older adult customers.

Five Reasons to Become an Age-Friendly Business

  • A business that can serve young and old can serve anyone. In turn, gaining an advantage over your competition by positioning your business to target the fast-growing older market.
  • Age-Friendly businesses and communities help keep people productive and engaged in their community.
  • Older adults often shop at non-peak times which can help minimize any downtime.
  • Older generations often have greater spending power compared to younger ones. For instance, people over 50 are responsible for a significant portion of economic activity, spending on consumer goods and services like local stores and restaurants.
  • Age-Friendly businesses are best positioned to gain measurable value older people bring to their business.
  • Age-Friendly environments and services that are accessible to, and inclusive of older people with varying needs creates a culture that respects and includes all people and fosters strong connections and personal empowerment.
  • The checklist provides low cost high return options to get started on your Age-Friendly journey.
  • The links provide resources to help your business along the pathway.